Pure Shave Shaving Cream
Developed to help reduce razor burn and shaving rash.
Pure Shave Shaving Cream uses a carefully selected, fragrance-free formula designed for sensitive skin.
Using the moisturising properties of Coconut Oil and Sweet Almond Oil, it helps leave skin feeling soft, supple and hydrated after shaving.
Our eco-friendly refillable system means you can shop with confidence, knowing that your daily routine won’t contribute to unnecessary single-use plastic waste. When your aluminium bottle is empty, simply refill it with the Pure Shave Eco Refillable Pouch.
Check out our review in GQ Magazine
- 150ml refillable aluminium bottle
- Hydrating and nourishing
- Carefully selected skin-friendly ingredients
- Reduces irritation
- Fragrance-free
- Paraben-free
- SLS-free
Additional Information:
Refilling the bottle could not be easier, check out our How To Guide here or have a look at our video on YouTube here.
Product facts
| Product detail | Pure Shave 150ml Refillable Shaving Cream |
|---|---|
| Best for | Razor burn, shaving rash and sensitive skin |
| Formula | Fragrance-free, SLS-free and paraben-free |
| Skin feel | Soft, supple and hydrated after shaving |
| How it works | Helps soften stubble and improve razor glide |
| Bottle size | 150ml refillable aluminium bottle |
| Refill option | 450ml shaving cream refill pouch available |
| Use with brush | Can be used directly or lathered with a shaving brush |
| Sensitive skin use | Can also be used as a pre-shave balm |
| Free delivery | Free UK delivery available |
| Price | £12.50 |
How To Use:
This cream can be used simply as a cream or if you like a more traditional approach, mix with a small amount of water and a shaving brush to get an amazingly thick luxurious foam – ideal for the purist. Additionally, for users with very sensitive skin Pure Shave has excellent results when used as a pre shave balm. For more information please see our How To Guides, Buyers Guides and Blog.
Ingredients:
Aqua, Disodium Lauryl Succinate, Cetyl Alcohol, Glycerin, Cocamidopropyl Betaine, Glyceryl Stearate, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Cocos Nucifera (Coconut) Oil, Phenoxyethanol, Xanthan Gum, Sodium Lauryl Sulfoacetate.










Stuart Lee –
A fantastic product. Having suffered from shaving rash my whole life, I was a little sceptical when I read about this product but it certainly did what was promised: irritation free shaving. My wife is very happy as I now shave regularly and have no excuses not too.
Julian –
Like many people during lockdown, I grew a Covid beard. Well, two months on, and there was something very similar in look and texture to a Brillo pad appended to my chin. Yes, my facial hair is very, very coarse! So….I was faced with the task removing it…..
Armed with a lovely new bottle of Pure Shave and a pack of razor blades, I started hacking at the hedge. 45 minutes later I was smoothly shaven and entirely cut free. Not even a scratch. Not a red mark anywhere. I am absolutely certain that with normal shaving cream, there would have been a blood bath. I am amazed…and converted. I recommend Pure Shave wholeheartedly to everyone!
James –
This product is great,I highly recommended. I have been looking for the perfect shaving cream for a few years now as I suffer with razor burns. Thanks so much will be ordering again highly recommended
ray ward –
I bought the sample as a trial, I’ve got maybe 2 shaves left, I shave my head and trim round my beard, I have to say that Pure Shave Cream is one of the best shaving products I’ve used, especially round my beard as I can see where I’m going, 5 star razor glide, no post shave irritation, leaves my skin smooth and hydrated so I only need a little post shave moisturiser.
I will be buying again and throwing my shaving brush away !!
Nadine (verified owner) –
I bought this for my partner, he says it’s smooth, creamy and no soreness after, he is very pleased with this product, it’s great 👍
Phill B (verified owner) –
Saw the advert for this product and thought I’d give Pure Shave cream a go, as I was intrigued by the no razor burn claim. I leave very few product reviews and after using Pure Shave’s shaving cream for 2 months, I will say it is one of the best I’ve used in 35+ years of shaving. No razor burn even with many passes over the face with the razor! I don’t lather it up, just smear into the face and neck and it works; this super slippy cream makes the blades just glides over the skin. Now bought my refill pouch whilst on offer.
James Kenning (store manager) –
Thank you so much – glad you like using it. James
Steve –
Simply put – this is the best shave cream I’ve found in the last 20 years.
A little context… I have sensitive skin, and coarse ginger stubble – which is a pretty lousy combination. I’ve tried all varieties of razor and creams / oils / traditional shaving soaps to find a comfortable shave without irritation, and this exceeds products that cost three times the price. And to top it off, it can be used straight from the bottle as a cream, or with a shaving brush to make a traditional lather (I find using a little cream straight onto the skin before making up a little lather in a bowl is perfect). No irritation, no problems.
Just buy it.
James Kenning (store manager) –
Thank you so much for this awesome review! really pleased its making a difference to your shaving experience!!
Gareth (verified owner) –
At first glance this shaving cream does not look as if it has enough body to provide a smooth shave. However, after using Pure Shave the experience is quite different. I have not had such a smooth finish from any other shaving cream product. It is easy to apply, and does not require large volumes of cream as is so often the case with other shaving cream products. With Pure Shave, the cutting blades run smoothly and I have experienced no skin nicks. Happy to recommend this product.
James Kenning (store manager) –
Thank you so much for this review, I really appreciate your time. I am so pleased Pure Shave is working well for you.
Mark Duncan (verified owner) –
Anyone who is tempted in this I would buy a sample as I did, so tried it a couple of times then ended up buying a full bottle 👍🏻
James Kenning (store manager) –
Thank you, really pleased you like it.
JOHN DOWSON (verified owner) –
If you want easy smooth shaving this is the product for you
James Kenning (store manager) –
Thank you so much for this comment.
Mathew Coleman (verified owner) –
I have been using this product for the last week or so and I have to say, it is the best shave cream I have tried.
Not only do I get a close shave, but I am no longer suffering from razor burn.
James Kenning (store manager) –
Thank you Mathew, really pleased your razor burn has gone.
Mal Drewitt (verified owner) –
Really does work, with very quick delivery. Will definitely be using again
James Kenning (store manager) –
Thank you Mal, really appreciate your comment.
Janice Goddard (verified owner) –
Best product my husband has found for his sensitive skin.
James Kenning (store manager) –
Thanks Janice so pleased it has helped
Dean Bridger (verified owner) –
After years of trying different shaving creams non of which felt comfortable i saw this product on Facebook and thought i would give it a try not really expecting it to be any different to the others but I’m very pleased to say i was wrong!
After the first use i was hooked and now use it all the time.
Give it a try and you’ll be convinced too, all they claim is actually true!!
James Kenning (store manager) –
Thank you Dean
David (verified owner) –
One of the best products I have used for a close and comfortable shave.
James Kenning (store manager) –
Thank you David
John Griffiths (verified owner) –
I have been using Pure shaving cream for over a year now ,the cream is excellent ,lasts for ages and helps to get a great shave while eliminating razor burn .Mail order is easy and efficient and I would recommend the company and its products to anyone looking to improve their shaving experience
James Kenning (store manager) –
Thank you for that amazing comment, really appreciate it.
Barry Read (verified owner) –
I have been using Pure Shave London for 3 months now and it has really changed my shaving routine as I can now wet shave without the razor burn and soreness that I used to get, the electric razor has been demoted to the bathroom cabinet
James Kenning (store manager) –
Thanks so much for taking the time to leave this review Barry, really appreciate it. James
David Philip –
After suffering razor burn for many years i started using this product about 2 tears. Combined with the moisturiser makes for a great shave. Purchase of the refillable pouches is a must
David
Mick –
Only used once so far but very impressed. Gave one of the best shaves I have had, and that was with a well used razor. I think I’m a convert!
Juls –
Bought this as a gift, very good choice, family member loves it!!! Gentle and effective.
Farid Kazi (verified owner) –
I have been using Pure Shave for years now and now, and frankly wouldn’t use anything else. As I suffer from chronic eczema finding the right shaving cream is important as electric shaving does not really work for me. I have never had an adverse reaction or any kind of skin irritation using the shaving cream and love the eco friendly sustainable approach the company has. I just love the fact I can order a refill when I run low on shaving cream.
Andy Kenning –
I have used Pure Shave shaving cream since launch day and will never go back to the previous products. It’s brilliant, a smooth, silky shave with no razor burn. Top product, 10/10. I also use the moisturiser afterwards, and again, its excellent! No need to look any further for these products, give them a try, you won’t regret it!
Adrian Siddorn –
Quite simply the best shaving cream have been using it for 9 months. Started with a sample just to try. Amazing smooth shave (I use the moisturiser as well). So easy to order and prompt delivery. Will not be buying any other shaving products.
Terry –
I’ve been using a Pure Shave razor for a year now which in itself provide a close and satisfying shave. So much so I decided to go one further and treat myself to the shaving cream, and I was pleasantly surprised on how it delivers an incredibly smooth shave with no irritation whatsoever. It left my skin feeling hydrated and refreshed. Thank you Pure Shave!
Sean –
I was pleasantly surprised at just how good this product is. I made my order and received it within only a few days. I tried it out at first, with a shaving brush, but that didn’t seem to work too well tbh. However, next time, I used just a couple of pumps into my hands and applied it that way. Wow! It doesn’t look much but the effects are really good. I use a Henson, double edged razor and the result was better than I could have hoped for.